Proton hosted another round of dealers signing ceremony with a total of 12 existing, and 3 new dealers were present for the ceremony. The Dealers Network Upgrade and New Dealership Agreement signing ceremony was held at PROTON Centre of Excellence.
Representing PROTON was Abdul Rashid Musa, Vice President of Sales and Marketing, who signed the agreement with the dealers. Dr Li Chunrong, Chief Executive Officer of PROTON and senior management members of PROTON were present to grace the occasion.
In less than five months, PROTON has achieved 72% of its 2018 intended target for its outlets nationwide to have 3S and 4S status. On a strong footing, PROTON is on track with its plan to attain 109 outlets of 3S and 4S stature by end of October 2018, and the Company is getting closer to the benchmark target earlier than expected.
“I am happy to share that within a period of less than five months, that is from January – 18 May this year, we managed to accomplish 79 outlets with 3S and 4S status, which is approximately 72% achievement against target set for the year. This is absolutely good news, a wonderful moment for PROTON, and with the upgrading taking place, we are confident that we are on steady grounds to provide world class excellence by delivering best sales and service experience for our customers,” said Dr Li Chunrong, Chief Executive Officer of PROTON.
Li also mentioned, “I also wish to thank new investors who joined us as Dealers of the PROTON family. While all of us were tirelessly making plans to drive PROTON forward, we are very encouraged by the fact that we have the support of new investors along the way, who are game to take on the challenge of being a PROTON dealer. This can only mean one thing – that we still have strong brand presence in the market and because of this, many came on board to sail on the PROTON journey into the future with us. Thank you for believing in us. Now we can all charge ahead and be the driving force of the brand”.
Building dreams together - Existing dealers must upgrade
PROTON has always lived on the ideals of sharing progress, technology and advancement for the benefit of all, and this includes the opportunities for dealers to ride on to the future with PROTON.
“Everywhere, businesses are focused on customer satisfaction to ensure sustainability, and PROTON is definitely gaining momentum to reap rewards in the future from current plans that have been put in place. For this reason, I encourage dealers to upgrade their outlets to 3S and 4S so that we could all be in a thriving business together and progressively benefit from it,” encouraged Abdul Rashid Musa, Vice President of Sales and Marketing of PROTON.
Confidence is strong on the future direction of PROTON – 7 new dealers joined PROTON. This month’s dealer signing ceremony is more meaningful because 7 new PROTON dealers were included to the dealership family. The confidence level for PROTON brand is strong in the market and the Company commend their decision in joining to make PROTON great again.
For some of these investors, confidence is so strong on the PROTON brand and they decided that a flagship outlet is worth every Ringgit they invested.
Potential dealers – dealership is limited now
PROTON, hot propriety in the market now, has got many potential investors waiting in line to be part of the dealership. All those interested do hurry and submit your applications soonest so that all can experience this journey towards the PROTON success.
For more information, customers can contact PROTON Customer Care at 1800 888 398 or email to us at customercare@proton.com. Customers can also visit www.proton.com or our official Facebook page at www.facebook.com/ProtonCarsOfficial. For added convenience, customers can download the official MyProton mobile app, available via Google Play and Apple App Store.